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Behind the Brand

Project Type

Cinematic Storytelling

Location

Charleston, SC

Series founder

Jamaica Marshall @JSMcreativeco \ @lifeofjaymay_

Behind the Brand - A Charleston Storytelling Series
Behind the Brand is a video series created to highlight the people behind Charleston’s most loved local businesses.

Each episode begins with immersion, experiencing the service, the food, the atmosphere, followed by a mic’d interview that allows the owner to share their journey in their own words.

This series was built on the belief that people don’t just buy products, they connect with stories.

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© 2025 by JSM Creative Co. LLC. All rights reserved.

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